Gianneli Colours Red and Yellow Bath Towel

Red, yellow and blue blocks across a bath towel. Towels get the harshest laundry treatment in the house, washed hotter and far more often than clothes, and that is the specific reason a printed towel is usually a bad buy. This one is not, and the difference is where the colour sits.

Why Most Printed Towels Disappoint

• Hot water strips a surface print. Pigment sitting on top of cloth is exactly what a hot cycle is designed to remove, and towels go through more hot cycles than anything else you own.
• Here there is nothing on top to strip. Sublimation bonds the dye inside the polyester fibre, so a hot wash acts on the cloth and finds no pigment layer to take.
• Primary colours show fading first. Red and yellow are the shades that go visibly dull soonest on a surface print, which makes this palette the clearest test of the method.

Made To Order, Printed To Order

Each towel is printed when it is bought rather than pulled from a printed stock, which is why the design arrives at full strength rather than having sat in a warehouse. 52% cotton and 48% polyester, 10.6 oz per square yard, 30 by 60 inches.

The Side That Dries You

Print on one face, plush cotton terry on the other. Use the terry side: it holds the cotton, and cotton is what absorbs. The printed face carries the polyester the dye needs, which is the trade that makes a permanently coloured towel possible at all.

Three Strong Colours In One Room

Red, yellow and blue together are the most assertive palette in this range, and in a small tiled room they will be the focal point. That is the intention. If a bathroom already has a strong colour in it, this towel will compete rather than complement.

Washing And Wear

Can I wash it at 60 degrees? Yes. The print is unaffected by hot washing, which is the practical point of dye bonded into the fibre rather than printed onto it.

Will the colours bleed onto other laundry? No. Bonded dye has nothing loose to release, unlike a newly dyed cotton towel which can run in its first washes.

Does the towel get softer with use? Yes, the terry side does, as cotton terry always does once the mill finishing has washed out.